Grassroots organisations are often overlooked. However, the significance of strengthening the grassroots cannot be ignored. There are many strategies that these grassroots organisations adopt, and one such strategy is selling print-on-demand apparel.  Successful branding can open a significant revenue stream for you. And when you are an association, the best strategy is to rely on printed apparel that leverages your identity.  If you are a Sports Club, Music production house or say you have a team of people working on a single goal, you would want people to know what you are doing.  Your marketing plan should focus on print-on-demand apparel, as the best way to get your message out there. Your team could create t-shirts, hoodies or hats whenever you play a big game and sell to your supporters/fans.